Le Galion - Eau Noble - niche perfume
In the early 70s, the world was changing, counter-culture was celebrated, perfume became more accessible. A breath of fresh air swept over France and into perfumery. Traditional formality made way for youthful energy, while outdated bourgeois ideas were overthrown by young students hungering for freedom.
Eau Noble embraces these two mindsets. The name itself showcases a prestigious heritage while the unisex fragrance heralds a bright future. A bold legacy.
“When revisiting Eau Noble, I wanted to capture the energy and burst of life that really define the early 70s. The surge of intense, modern woody notes echoes movement, a drive forwards. To accentuate these notes, I tried to create an electric, fluorescent ‘Technicolor’ strawberry and rhubarb accord. Patchouli, cedarwood and cypress offer depth and elegance, while the mastic resin, pine and labdanum adequately evoke the sensuality of the time.” - Rodrigo Flores-Roux (Givaudan)
EDP 100ml / unisex
| Category: | Niche perfumes |
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Top notes: Rhubarb, reseda, blood orange, mastic
Heart notes: Indian ginger, sandalwood, Egyptian geranium, pine needles
Base notes: Atlas cedarwood, patchouli, cypress, labdanum
A PERFUME THAT REMAINS RELEVANT TODAY AND YESTERDAY
In 1972, with the liberation of traditional values, attitudes changed and women borrowed Eau Noble from men, making it a fragrance to share freely between genders. Fifty years later, the perfumer Rodrigo Flores-Roux, who has a close relationship to Le Galion, has designed a purer olfactory composition emphasising a woody, abstract dominant accord, with energising green notes and a subtle gourmet touch.
In 2022, Eau Noble is back, as contemporary and mixed as ever.
A BOTTLE REINVENTED BY PIERRE DINAND
Pierre Dinand, the designer of some of the finest bottles in perfumery, was called on by Nicolas Chabot, president of Le Galion, to reimagine the lines of the new Eau Noble. They then discovered that it was Pierre Dinand who had created the 1972 edition bottle for Paul Vacher! Touched, they decided to renew a collaboration that had begun 50 years earlier.
The new design is modern, refined and sleek, and remains true to the House’s iconic faceted glass, a signature since 1930.
Natalie Fuhrmann
The French perfume house Le Galion was founded in 1930 by Prince Murat, a descendant of Joachim Murat that was a brother-in-law of Napoleon 1st. The name of this beautiful brand, inspired by majestic seafaring vessels with their vast square sterns, evokes thoughts of freedom and escape.
Talented perfumer Paul Vacher became the owner of Le Galion in 1935, having bought the perfume house from its founder, Prince Murat. He was experienced in the perfume industry and showed his talent by introducing several successful fragrances previously. In 1936, his perfume for Le Galion Sortilège became an immediate successand remains one of the jewels of the house.
In the late 1930s, he followed up with Bourrasque, Brumes and the beautiful floral fragrances Iris and Tubéreuse. All of his fragrances were produced from the finest, natural, and raw ingredients as well as very famous and well named Snob perfume. In 1946 when Serge Heftler-Louiche and Christian Dior wanted to develop a fragrance for their fashion house, they naturally turned to Paul Vacher. He created a beautiful fragrance for them called simply, Miss Dior.
Le Galion Perfume House also believed that just creating a great fragrance was not enough. The House realized that they also needed to have the best possible container in order to protect the fragility, freshness and longevity of the fragrance. A crystal bottle design was chosen and commissioned for this task. It bore the symbol of the perfume house, one of a galleon sailing on the high seas. Refined and elegant crystal bottles were created in collaboration with then designers and artists such as Julien Viard or Serge Mansau. They work represents elegant and timeless design being inspired by Art Deco. The black cap from a bakelite, very popular in the 1930s, creates a perfect combination with the crystal bottle.
In 1980, Le Galion was sold to an American group. Poorly managed, the company quickly collapsed. Gone with it was an image of France and of perfume, an image of elegance and quality. More than 30 years later, like the phoenix, Le Galion Perfume House is reborn from the ashes. Back are the original, exceptional, fiery and subtle fragrances – rare luxury and refined creations.
The Le Galion fragrances of today perpetuate the legacy of Paul Vacher and his pursuit of excellence, using only the finest raw materials in their composition. Processed manually, in a traditional way, the flowers and finest raw materials used in the fragrance compositions are treated with the utmost care.
To commemorate the House’s 90th anniversary, Le Galion takes to the sea once more with a new collection featuring 9 fragrances, a tribute to each decade – reinterpretations of the most successful creations, single flowers and new prestigious compositions developed by renowned perfumers, celebrating once again High Perfumery and timeless French elegance.